The Lakers & Toyota

THE LAKERS & TOYOTA

LEGENDARY PARTNERS

AGENCY: DAVIS ELEN ADVERTISING

ROLE: DIRECTOR OF DIGITAL DESIGN

YEAR: 2025

In honor of the 50th anniversary of one of the longest running sports sponsorships in history, a campaign was commisioned to celebrate the epic 50 year partnership of Toyota and The Lakers. We launched a full media campaign with broadast, outdoor, experiential, social, digital out of home, and digital display, all over LA.